Facebook craze dips among Hyderabad teens: TCS survey
Craze of popular social networking site Facebook has witnessed a drop among city youngsters with 83% using it against 91% last year, a TCS survey showed.
"Facebook leads from the forefront (used by 83%) followed by Google+ (used by 74%.) An interesting observation was that Google+ was more popular among young girls of the city (used by 78%) as against Facebook (used by 67% girls)," the TCS Youth Survey results announced today said.
Last year, Facebook recorded a lion's share of 91% young users, followed by Google+ at 72% and Twitter at 47%.
The TCS Youth Survey is one of the largest surveys in the country that captures the digital habits of children between the age group of 12-18 years.
Generation Z (Gen Z) is defined as the group born after 1995 -- the current youth generation.
"Facebook leads from the forefront (used by 83%) followed by Google+ (used by 74%.) An interesting observation was that Google+ was more popular among young girls of the city (used by 78%) as against Facebook (used by 67% girls)," the TCS Youth Survey results announced today said.
Last year, Facebook recorded a lion's share of 91% young users, followed by Google+ at 72% and Twitter at 47%.
The TCS Youth Survey is one of the largest surveys in the country that captures the digital habits of children between the age group of 12-18 years.
Generation Z (Gen Z) is defined as the group born after 1995 -- the current youth generation.
TCS has been conducting the TCS Youth Survey with students across 15 cities, as part of the TCS IT Wiz Quiz.
The report also revealed that smartphones are the most coveted electronic gadget (84%) amongst Hyderabadi teenagers.
However, desktops/home PCs and laptops are the most popular mode of accessing the internet (48%), followed by smartphones (33%.)
Vice president and global head, Technology Business Unit, TCS, V Rajanna said Gen Z youth of Hyderabad are socially collaborative, technologically aware and true Digital Natives.
"Our annual survey of high school children across India helps us understand tomorrow's professionals and create exciting career and learning opportunities for them," he said, adding the sample size of Hyderabad was 1,000 students from 50 schools across the city.