FILMFARE PARTNERS WITH JIO FOR THE 62nd EDITION OF FILMFARE AWARDS
Karan Johar and Alia Bhatt Grace the occasion
Mumbai, 23rd December, 2016, Recognizing and honouring the best talent in Hindi Cinema, the most awaited awards of the year, the 62nd JIO Filmfare Awards 2017, is all set to roll out its prestigious red carpet for the Hindi film industry. The date, for what is going to be a star studded awards night, was unveiled at a launch event at The Four Seasons Hotel in Mumbai.
The 62nd Filmfare Awards will be held in partnership with JIO, a world-class all-4G network that is built for the internet and the only network conceived and born as a Mobile Video Network. It is a winning combination of the best of entertainment and the best of digital, coming together to give consumers an experience never seen before. Powered by Jio, the Filmfare Awards, current and past, will be showcased to consumers across the country in a variety of unique ways, digitally across the Jio apps with JioTV, JioCinema, JioMusic, and many more.
The event was marked with the lamp lighting ceremony in the presence of Worldwide Media CEO, Deepak Lamba and Filmfare Editor Jitesh Pillai who was accompanied by ace director Karan Johar and the actress par excellence Alia Bhatt.
Promising to be a glamorous affair filled with mesmerizing performances, the 62nd Jio Filmfare Awards 2017 will take place on 14th January 2017 at NSCI Dome, Worli. The badshah of Indian cinema, Shahrukh Khan and Karan Johar will host the ceremony and are sure to thrill audiences with their wit and charm. Joining them on stage will be Alia Bhatt as one of the performers of the night. With some great movies under her belt in 2016, this effervescent actress is sure to light up the Filmfare stage.
Talking about the much celebrated awards property entering its 62nd year, Deepak Lamba, CEO of Worldwide Media said, "Filmfare Awards has been the longest running award franchise with millions of ardent fans; we feel that we owe our followers a magnificent and illustrious show every single year. Infact this year we also introduced a new digital segment, the JIO Filmfare Short Film Awards, the winners of which will be felicitated at the Filmfare Awards ceremony. We have constantly introduced new innovations and additions to the franchise, which truly encompasses Indian cinema as a whole with properties across - North, South, Marathi, Punjabi, East and short films. Filmfare will continue to raise the bar on award shows in India and accompanying us on this vision is JIO, who have been at the forefront of the digital revolution in India.’’
“We are thrilled to partner with Filmfare to bring the 62nd JIO Filmfare Awards 2017 to its viewers, said Mr. Mathew Oommen, President, Reliance Jio Infocomm Limited. Jio is bringing transformational changes in the Indian digital services space to enable a Digital Life for 1.2 billion Indians. In its endeavor to provide the best of entertainment to the audiences, Jio has partnered with Filmfare. In this edition of Filmfare, where the best of entertainment meets the best of innovation, the audiences will experience a show like never before. Powered by Jio, the Filmfare Awards, current and past, will be showcased to consumers across the country in a variety of unique ways on our platforms.”
Filmfare is set to honor the most exceptional performances in Hindi cinema for the year 2016, by bestowing the coveted black lady to the winners yet again. The awards ceremony will be telecast on Sony.
The legacy driven awards property like each year has associated with contemporary entities that will help Filmfare entertain the audiences and acknowledge talent in the best possible way.
About Filmfare Awards
Established on March 21, 1953, Filmfare Awards is one of India's oldest and most distinguished film institutions and has spanned generations of exceptional talent. From a small ceremony which featured just five awards, the Filmfare Awards function has evolved into one of India's most spectacular events, where the best of Indian cinema perform, host and do what they do best - entertain. The Black Lady is something every cinephile aspires to take home.
About Worldwide Media:
Worldwide Media is a part of the Times Group, one of India’s largest media and entertainment conglomerates, and publishes Filmfare – India’s No 1 entertainment magazine. Femina – India’s largest women’s magazine, BBC TopGear, HELLO!, BBC GoodHomes, GRAZIA, Lonely Planet Magazine India, Home Trends and BBC Knowledge are other exciting titles from Worldwide Media.
About Reliance JIO:
Reliance Jio Infocomm Limited (“Jio”), a subsidiary of Reliance Industries Limited (“RIL”), has built a world-class all-IP data strong future proof network with latest 4G LTE technology. It is the only network conceived and born as a Mobile Video Network from the ground up and supporting Voice over LTE technology. It is future ready and can be easily upgraded to support even more data, as technologies advance on to 5G, 6G and beyond.
Jio will bring transformational changes in the Indian digital services space to enable the vision of Digital India for 1.2 billion Indians and propel India into global leadership in digital economy. It has created an eco-system comprising network, devices, applications and content, service experience and affordable tariffs for everyone to live the Jio Digital Life. As part of its customer offers, Jio has revolutionized the Indian telecom landscape by making voice calls for Jio customers absolutely free, across India, to any network, and always. Jio makes India the highest quality, most affordable data market in the world so that every Indian can do Datagiri.
