Energy Sistem, a Global Leader in Personal and Home Audio Launches in the Indian Market in Partnership with Alchemie Commerce
New Delhi, 20th March, 2018- Energy Sistem, a Spanish technology giant with over two decades of experience in creating personal audio devices, launches in India. The Company is based in the heart of the Mediterranean with the aspirations of capturing the mindsets of Indian consumers. The company is present in over 40 countries globally and is a market leader in Music Tower Systems, Music Boxes and Headphone category, Speakers, Home theaters, Portable Audio Devices among other categories.
Energy Sistem is elated to announce today its entry in Indian market with Alchemie Commerce Private Limited as partners with comprehensive product portfolio to be available in market 20th March onwards to suit the needs of music lovers in India. The company will launch its operations with over 46 products, Music Tower Systems, Music Boxes (Bluetooth), Wired and Bluetooth Headphones.
Speaking at the launch, Ms Natalia Ovsyannikova, Country Manager, Energy Sistem commented, “It gives me great pleasure to announce the launch of Energy Sistem in India.At Energy Sistem, we aim to create quality products to make our users' daily lives easier and allow them to enjoy their music whenever and wherever they like. Our products are aimed at customers who live every moment to the fullest. Behind the brand, there is a multicultural team of 150 people of 16 different nationalities who are able to make difficult things happen in a simple way. We are confident that Energy Sistem will create a long lasting relationship with its customers in India. While the industry is estimated to be at INR3000 Crores, we expect to reach revenue of INR 250 Crores by 2020”
Energy Sistem today is present in Europe, North Africa and Latin America, with an active presence in more than 40 countries. Behind the brand, there is a multicultural team of 150 people of 16 different nationalities who are able to make difficult things happen in a simple way.
At the core of the company’s product development philosophy are four corner stones to develop innovative products – what is called the TDPE framework, which stands for Technology, Design, People and Emotion.
Energy Sistem has partnered with Alchemie Commerce Private Limited, a fast growing Indian start-up in the consumer electronic licensing and distribution space. The product range will be available across all the major retail outlets, in India across20cities along with other E-Commerce platforms from March2018 onwards. In the next phase, the company plans venture in the next 50 towns across the country & finally reaching to a total of 100 cities by end of the year.
Mr K Sunil, Managing Director, Alchemie Commerce commented “We are excited to partner with Energy Sistem, a seasoned brand and a specialist in personal audio products in over 40 countries around the world.Globally, Energy Sistem continues to fulfil its role as a brand which provides quality products with superior design and technology by redefining portable audio solutions. Now is the perfect time to provide the same superlative experience to theIndian customers. We are confident that Energy Sistem’s powerful products will change the dynamics of the Indian market.”
Energy Sistem has top quality products with a competitive price with other international brands. This range of products is priced between Rs.1499 and Rs 24999/- respectively. The brand provides 12 months of replacement warranty.
The company will launch multiple products in the following categories:
• Headphones (Bluetoot
• Music Box
• Party Tower System
• Tower System
With its launch, the company plans to target the new age Indian consumers who aremusic enthusiasts, technology savvy, who want to enjoy their music whenever and wherever they desire.
